Using ChatGPT for productivity feels like a win, but it could be a strategic blind spot. This feeling of AI mastery often masks serious risks like IP leaks and stalled projects. True value isn't in using public tools; it's in a deliberate strategy. Learn why most AI initiatives fail (hint: it's not the tech) and how to turn your unique expertise into a proprietary AI model that drives real growth, moving from simple cost-saving to true market innovation.