Business Growth & Strategy

BM25 looks old on paper, but it still decides which records are worth comparing when identifiers can’t afford to be “almost” right. This post walks through the TF‑IDF roots of BM25, how k1 and b shape the scoring curve, and why Lucene, Elasticsearch, and OpenSearch still rely on it. You’ll see how term statistics, not embeddings, keep product codes, SKUs, and customer records anchored during entity resolution.

Exact match is easy. Similarity is hard. This post climbs the ladder of structures that make vector lookups fast: linked lists (slow scans), skip lists (express lanes), small-world graphs, and HNSW. Then it shows how pgvector brings HNSW into PostgreSQL so entity resolution can happen where your records already live.

Minimalist Innovation LLC shows how growth-minded businesses can cut through complexity by focusing on what truly drives sustainable results. Their method centers on refining existing systems—leveraging data, purposeful AI, and minimalist principles to create lasting, streamlined solutions. The approach enables founders and executives to replace clutter and inefficiencies with simple, effective practices, fostering clarity and resilience in scaling organizations.

In today's landscape, anticipating the future is a necessity. Predictive analytics insights act as a radar, transforming historical data into a forecast of future outcomes, helping leaders move from guesswork to data-driven decisions. By harnessing this power, companies can unlock new operational efficiencies, predict customer churn, optimize inventory, and drive sustainable growth. This article explores how to use these insights, which tools to choose, and how to build a dat

Some customers inevitably churn—and when they do, your growth targets slip through your fingers. This post reveals the precise number of new customers you need each month to outpace natural decay, and shows you how to allocate a fixed acquisition budget across channels using Mixed-Integer Linear Programming. You’ll learn to optimize spend, boost retention, and turn growth planning into a transparent, data-driven advantage for your SaaS or subscription business.

Learn how to predict and visualize customer churn using survival analysis. Move beyond reactive churn metrics to proactive retention with a practical guide to building a Kaplan-Meier curve in a spreadsheet. Understand when customers are most likely to leave and act at the right time.

Beyond market fit lies a deeper moat: Dharmic Fit. It’s the alignment of your unique gifts, deepest purpose, and the world's needs, powered by deliberate practice. After writing The Founder's Crucible, my thinking shifted. Your real competitive advantage isn't just what you sell, but why and how you serve. This framework, inspired by works like The Alchemist, turns your business into a living embodiment of your purpose, creating an unshakeable advantage no competitor can repl

Features fade, but a company's way of working can't be cloned. This piece shows leaders how to turn mechanisms, decision intelligence, and customer‑outcome rituals into an operational moat, drawing on Amazon’s "Day 1" practices and practical small bets any growth‑stage team can run now, consistent with Minimalist Innovation's SHIFT method.

Using ChatGPT for productivity feels like a win, but it could be a strategic blind spot. This feeling of AI mastery often masks serious risks like IP leaks and stalled projects. True value isn't in using public tools; it's in a deliberate strategy. Learn why most AI initiatives fail (hint: it's not the tech) and how to turn your unique expertise into a proprietary AI model that drives real growth, moving from simple cost-saving to true market innovation.

Mid-market and Scale-Up leaders face a critical choice: embrace AI now or risk falling behind. Traditional playbooks—consultants, slide decks, pulse surveys—stick only 26% of the time. AI demands continuous adaptation across three human-AI stages—Augmentation, Collaboration, Innovation—yet most methods stall at phase one. SHIFT replaces episodic overhauls with five rapid, data-driven moves that guarantee value: Scan, Shape, Build, Refine, Expand. Ready to engineer lasting cha

Growing a business means understanding evolving customer needs. As PayPal discovered, solving underlying anxieties, not just surface problems, drives growth. The rise of AI interactions offers a new frontier to uncover hidden motivations, providing businesses a wealth of contextual information about true needs. By analyzing this "expressive Zero Moment of Truth," organizations can deliver personalized experiences, foster loyalty, and transform growth by connecting with